A retention focus ensures customers receive a consistent experience and are nurtured throughout their journey, paying dividends in terms of far higher customer lifecycle values. For example, the private sector tends to have a slightly higher churn, whereas the public sector, education, legal and accountancy tend to be lower. //]]>-->. var m3_r = Math.floor(Math.random()*99999999999); And, with more service providers chasing the same group of out-of-contract customers, the Subscriber Acquisition Cost (SAC) of recruiting new customers is rising. Annual churn rates for telecommunications companies average between 10 percent and 67 percent. var m3_r = Math.floor(Math.random()*99999999999); They used a video-based approach to communicate information, offers and a good dose of humor. Billing, for example, should be a retention tool, rather than a churn agent. It found that satisfaction among UK consumers, across all verticals, rates at 77.9/100. This is a guest blog post by Brendan O’Rourke, head of design at BriteBill, an Amdocs company. Sprint’s Mark Edwards, Director Applications Development, says that his company recognizes how important the first ten days of the customer relationship are, and has been working to ensure consistency between what’s promised in the sales cycle versus what’s delivered and what’s billed for. document.write (",