But of course, Auntie Jackie is completely unbothered. Have we not failed enough? The black-owned company, which was founded by West African … In 2014, Nigerian-born business owner Chichi Eburu launched her cosmetics company, Juvia's Place, with just $2,000; it would become one of the fastest growing Black-owned brands in the industry. A post shared by Juvia's Place (@juviasplace) on Jun 16, 2019 at 11:30am PDT. I’ll continue to stick to supporting and buying from the other incredible, self-made, black owned beauty brands who support everyone, not just use their black customers to get mainstream attention then spit on them on the way up," she said. Here’s why: Old and stale news.The brand has worked non stop with Black makeup artists. "I’ve been kinda off the grid today so excuse me if it seems like I’m rehashing this but whoever said I declined working with JP because they couldn’t afford to pay me made this up. Cut it out!!! Black owned makeup brand Juvia’s Place are receiving backlash from black makeup influencers after the company praised YouTuber, Jeffree Star for giving a glowing review of Juvia’s … We understand there are disagreements, but everyone deserves mutual respect and love as we are all fighting our unique battles and challenges daily. It’s been about a month since we interviewed Juvia’s Place owner, Chichi Eburu, and we still can’t get enough of the Juvia’s Place Nubian 1 and Nubian 2 eyeshadow palettes. We all ignored it & then her ass DM’s Jackie BEGGING her to review her foundation. I’m confused.". Back in December, Jerrod Blandino, Too Faced owner and one of Aina's frequent collaborators, came under fire for having an insensitive birthday cake that read "Rich Lives Matter." UK CUSTOMERS - READ THIS BEFORE BUYING Despite the Juvia's Place website stating that Customs are included in the price, I have been told to pay and additional £18.57 Customs on an order that was already £61.19 (including $13 shipping). she inquired yet again. I tried contacting customer service again and they ignored me! If you ever have the opportunity to meet, Chichi Eburu, Owner and Founder of the black-owned cosmetics brand, Juvia’s Place, her demeanor might surprise you. Shop today. We have not and would not ever ignore our black influencers. Not mad at her. She even wrote expletives about her own company. This is a brand who is based around African culture, proudly owned and operated by a black woman is cutting out and putting down black influencers in place of literally anyone else. Please we ask that we excuse ourselves from this toxicity, We’re all about happiness, love and kindness. However during the brand's recent and first-ever foundation launch, influencers such as Jackie Aina, Alissa Ashley, Nyma Tang, and others have been rather mum, creating no content featuring the product and even declining responses when fans inquire. While people thought Juvia's Place had sent Star products for the review, clips from the video showed him purchasing the foundation from Ulta. I want to thank all my readers/followers for the love and support since the move to www.slayuniqueness.co.za. I turn my alarm off, grab my phone, and take to my Twitter timeline to catch what I missed during my slumber. "Alissa is honestly not okay. She referred to JP posting Jeffree Star as "old and stale news. Log in here. Also, for the record, our foundation launch was our very first full scale campaign; and for our first full campaign, we wanted to make sure we included the very people for whom Juvia’s Place was created. pic.twitter.com/VA7drKgruh. One element that cuts across all human barriers and culture is makeup. makeup challenge on the site, encouraging viewers to buy Black-owned makeup brands. Juvia’s Place," it first said, offering no real accountability or sincerity. Most of us wondered how a black-owned brand could be so blasé about Star's past racist actions. "Jackie you are not the voice for the people. The owner didn’t give not one single [expletive] about having a relationship with any of us until she had complexion to launch because she knows people are looking for reviews from us. Aunty J is not an aunty in private. 17,695 talking about this. At least, that's what we thought. The Heroine Glow Highlighter II. "My name is Chichi Eburu, Founder of Juvia’s Place. 4.60 out of 5 stars (17 reviews) Juvia's Place. She responded not with a matching rant but with a hilarious video where a comedian lets out a chuckle and exclaims, "Anwyho." This weekend, after Juvia's Place reposted a review from Jeffree Star, our fed-up faves broke their silence, and it wasn't pretty. "I will continue to scream it out Loud!!! Stop with the bullying within the black community. The owner didn’t give not one single fuck about having a relationship with any of us until she had complexion to launch because she knows people are looking for reviews from us. Quick Shop. The number one criticism Eburu faced is her emphasis on looking out for the black community yet supporting a known racist. Naturally it sort of started with Jeffree Star. Since its beginning, Juvia's Place has caused quite a bit of buzz. Have we not been mocked enough?" I am originally from Nigeria, but I’m based in the United States with my family. "I personally stand firm on my take. The brand that has built its entire brand on the culture of Nubian queens and African heritage quickly reposted Star, thanking him for his review. If you’re in the dark, here’s a quick rundown of what’s going on? Juvia's Place has quickly become one of Instagram's favorite indie beauty brands. Thanks to its mesmerizing packaging inspired by African cultures plus bright and pigmented eye shadows and highlighters, makeup lovers just can't seem to get enough. Chichi Eburu, a female black entrepreneur, drew inspiration from African-American tradition and culture to provide to provide beauty enthusiasts an affordable collection of colorful makeup. However, I spoke with FedEx and they told me that because of the shipping method used, only Juvias Place could file the claim. I ordered my stuff 11/27/2020, it is now 12/10/2020. One of … Also, festive collections have big savings like a flat 50% off for new year sale. Jackie Aina is not pro-black. Tweet; Enter using password. But many assumed that wouldn't be the case for black-owned makeup company Juvia's Place. We’re all beautifully made!! We have NEVER discussed or exchanged rates in any capacity, whatsoever. On Saturday, Jeffree Star posted a video using Juvia's Place's highly anticipated foundation. Improving perception of self. I personally believe in the economic empowerment of women of color that are normally marginalized in corporate America, so at Juvia’s Place, our very small team is made of up of all women of color ranging from different ethnicities. [Redacted] JP. But make no mistake; Eburu is a boss in every sense of the word. But she'd like to not address that, clearly. Instead it basically asked to be removed from the very narrative that it started. Boy, were we wrong. Such a Fraud and a Social Media Bully," she said explaining her decision. Enter store using password: Are you the store owner? When you can use that same energy to make a huge difference with your platform, a shame," she scolded. 18231 W. McDurmott Irvine CA 92614, 855-866-3223. https://www.toofaced.com . Jeffree tweeted that he was going to do a review and we were excited. I’ll continue to stick to supporting and buying from the other incredible, self-made, black owned beauty brands who support everyone, not just use their black customers to get mainstream attention then spit on them on the way up. Much Love . We can only ask that you give us the opportunity to make this right. As a person of color, and an immigrant I, understand the brutality and struggles faced by our kind, and for those reasons I do not support any racist remarks and ill treatment in both actions and words made towards people of color, particularly black women. She stated that Juvia's Place could do "better.". Her words may also be too late: The week-long scandal has made Laura Lee’s name even … This situation was a PR nightmare for both Juvias Place and Alissa. But seeing as many black YouTubers have said in the past few months that they refuse to collaborate with the rapidly growing makeup line, we knew there had to be more to it. Given Jobs to Black people.Those 2 ranting are entitled bullies. Alissas actions were meant to ruin the brands reputation and hurt their business. A post shared by Jeffree Star (@jeffreestar) on Jun 15, 2019 at 10:14am PDT. We reached out to them as a courtesy and they said no. Eburu asked. Juvia's Place Black Business Grant Juvia’s Place is showing its commitment to small businesses in the Black community by giving away $300,000, or six grants of … To share this article with others, copy and paste this link: Twitter Is Convinced That Jeffree Star And Kanye West Are Having An Affair, The Fun New Palette Completely Dedicated To Gamers, An Artist Gave Beauty Icons Botox And Fillers To Show How Standards Have Shifted, 21 Dramatic Photos Of Jeffree Star Before He Was A YouTuber, A post shared by Jeffree Star (@jeffreestar), A post shared by Juvia's Place (@juviasplace), Here's Everything That Happened When I Started Shaving My Face, Both Good And Bad, 10 Of Our Favorite Celebrity Christmas Photos, 17 photos of how far plus-size red carpet style has come since the 2000s, Zoom Calls Just Got More Magical With These Disney Princess Backgrounds, 10 actresses who were considered 'plus-size' in the '90s and 2000s, The Best Products You Need To Fight Maskne At Home, Nobody Is Here For Amanda Ensing's Support Of Donald Trump, The Must-Have Fragrances On Sale Right Now, http://www.revelist.com/beauty-news-/juvias-place-controversy/15710. Juvias Place was being completely discredited by a youtuber with thousands of loyal subscribers and also had the owner’s personal texts leaked on twitter. Two Faced Cosmetics. He then filmed and reviewed the product. But not because Alissa Ashley and Jackie Aina finally posted a video about the drama, but because the CEO of the brand, Chichi Eburu, was tweeting away in an angry and profane rant geared towards Aina specifically. And after some fans expressed their skepticism with Aina, she was quick to debunk the theory that her issue stems from Juvia's Place not wanting to pay her. A post shared by Alissa Ashley (@alissa.ashley) on Jun 4, 2019 at 10:45am PDT. Make A statement. If you want to stand for the people then stand for the people. How’s that our problem? Here is the list of the three previous blog posts of my “The Juvia’s Place Issue” series. What happened to Rich Lives Matter Aunty?!" Thank you.". Twitter insisted she had to have been hacked. Juvia’s Place is not only a cruelty free brand but many of their products are vegan, in fact all their products but 2 are currently vegan friendly with the future showing promise of these also being reformulated. [Expletive], Nyma completely stopped receiving PR all together & then suddenly gets the foundations.". Professionalism was clearly not on Eburu's list of priorities today. The first issue we’d like to address is the Jeffree Star review. In the wee hours of the morning, she began an emotionally charged Twitter rant not against Alissa Ashley but against Jackie Aina — and it got personal. The apology was slammed online as insincere and incomplete. We have NEVER discussed or exchanged rates in any capacity, whatsoever," she clarified. I’m confused. The brand that has built its entire brand on the culture of … I never received a response. Juvia’s Place owner, Chichi E buru, has brought black beauty to the cosmetics industry in a way we’ve never seen before. Talk about not letting anyone knock you off your throne. Soft-spoken and petite, one might even characterize her as being unassuming. To those who feel let down we’re sending our love and apologies ????????. Juvias Place is a Trademark by Juvia's Holdings LLC, the address on file for this trademark is 300 Castle Road Unit 1, Secaucus, NJ 07047 I’m honestly a very private person but I wanted to speak out and address some of the issues that have come up. She has bigger battles to fight. Based on her tweets, we're not really sure. To share this article with others, copy and paste this link: Twitter Is Convinced That Jeffree Star And Kanye West Are Having An Affair, The Fun New Palette Completely Dedicated To Gamers, An Artist Gave Beauty Icons Botox And Fillers To Show How Standards Have Shifted, 21 Dramatic Photos Of Jeffree Star Before He Was A YouTuber, A post shared by Jeffree Star (@jeffreestar), A post shared by Alissa Ashley (@alissa.ashley), Here's Everything That Happened When I Started Shaving My Face, Both Good And Bad, 10 Of Our Favorite Celebrity Christmas Photos, 17 photos of how far plus-size red carpet style has come since the 2000s, Zoom Calls Just Got More Magical With These Disney Princess Backgrounds, 10 actresses who were considered 'plus-size' in the '90s and 2000s, The Best Products You Need To Fight Maskne At Home, Nobody Is Here For Amanda Ensing's Support Of Donald Trump, The Must-Have Fragrances On Sale Right Now, http://www.revelist.com/beauty-news-/jackie-aina-juvias-place/15766. 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